6 Complete Strangers Sit In The Dark. When The Lights Come On, They Are Flabbergasted!

How much do we judge people based on their appearance? In no more than 7 seconds we make assumptions about other people based on their skin color or their clothes or their hair. Having that in mind Coca-Cola recently started a campaign “Labels are for cans” that challenged stereotypes and prejudices in a completely new way and got the social media buzzing.

They put six completely different individuals in a dark room, had them have a conversation and make assumptions about each other’s appearances. How do you think they did? See how many stereotypes you can spot.